Global rap icon Snoop Dogg, 53, has officially become a co-owner of Championship club Swansea City, alongside Croatian football legend Luka Modric.
The "Drop It Like It’s Hot" star, whose real name is Calvin Broadus, recently helped unveil the club’s 2025-26 home kit, sparking excitement among fans.
Snoop expressed his enthusiasm, saying, “I’ve always loved football, but joining Swansea City as an owner feels extra special. This is a proud, working-class club with a real underdog spirit, just like me.
I’m all in to support the Swans and connect with the fans—the YJBS.”Swansea City’s statement hailed Snoop’s involvement, noting, “We’re thrilled to welcome Snoop Dogg, a global rap superstar with 35 million albums sold, as our latest high-profile investor.
Following Luka Modric’s investment, Snoop’s passion for football and massive platform will help elevate Swansea City’s global profile, boosting our commercial growth and ambitions.”Snoop, a longtime football enthusiast and former FIFA video game ambassador, has often been seen sporting various team jerseys.
Now, his connection to Swansea runs deeper as he steps into club ownership, aiming to help the Swans shine on and off the pitch.
